As we approach the June opening of the market to competition games Online, the news gets very hot ...
The law "on the opening to competition and sector regulation of gambling and online gambling (horse paris, paris sportsmen and" circle game "like poker) was finally promulgated. The Regulatory Authority of online games (Arjel) was created, conditions for issuing licenses (licenses for those games) approved operators, and sports competitions and types of sports scores defined by the Arjel. This device will enable the effective opening of the French market for online games during the football World Cup (June 11-July 11) in South Africa.
Nearly three million players of online games should count on the legal sites in France, reports a study by Francis Merlin, general delegate of the "Monaco igaming Exchange. It is estimated that between 1.8 and 2 million players will be present this year on legal sites in France and between 2.7 and 3 million are expected to be 2011. According to this, some 2.7 million people currently play online games in France: 2 million on illegal sites (800,000 for sports paris, 600,000 for poker, another 600,000 to other casino games); 700,000 on legal sites of the French Games (400,000 for sports paris) and the PMU (300,000 horse bettors).
However, fiscal constraints are too important to encourage operators to license illegal in France. According to that study, the players do not necessarily finding shoes to their feet in the legal provision should continue to play on illegal sites. The amount of the loss of revenue of the French market due to illegal websites in 2011 and should reach € 450 million and the loss of tax revenues to € 34 million. Remember that today, 2 million players frequenting illegal sites represent a loss of revenue for France about € 1.5 billion and a loss of tax revenue of around € 112 million.
investments in power ... even if difficult to assess. Indeed, the weight Yacast estimated media spending of gambling industry, paris, lotteries and casinos in 2009 to € 319.2 million gross, up 65.2% while Kantar Media quantifies the market at € 283.3 million, up 28%. Television and the Internet are by Kantar Media in terms of market share and 31.2% respectively 31.6%. Then come the radio (19.4%), newspapers (13.9%), outdoor advertising (3.3%) and emailing (0.6%). According Kantar Media, € 57.1 million was invested in the first quarter of 2010. Yacast announcing his side € 102.9 million.
The CSA, however, presented a framing device of advertising operations for binding in order to protect minors that prohibits any communication for the sector in programs and services for children and adolescents, c is to say on the channels and around children's programming. It is also prohibited within 30 minutes of and following the broadcast of programs. The CSA asks them to adopt a "charter of good conduct" to include limiting the volume of advertising for gambling operators.
Partnerships and sponsorships seem so comfortable means of communication. NRJ and prepare a TV reality show about poker for September in partnership with operators. M6 also announced emissions poker but also for W9 M6. A sector
strong movement ... These include Google, which acquired LabPixies, an Israeli company specializing in mini-game programs on the Internet, particularly suited to mobile phones and Numericable, which has partnered with BetClick, Paris Opera and sports games online, to allow its subscribers to make online paris live during matches or races on television. The idea is quite revolutionary, because when people watch an event (tiercé, the game of football, tennis, etc..), They will be able to bet live and then see the outcome of the event. Customers can bet on their TV screen with their remote control.
The law "on the opening to competition and sector regulation of gambling and online gambling (horse paris, paris sportsmen and" circle game "like poker) was finally promulgated. The Regulatory Authority of online games (Arjel) was created, conditions for issuing licenses (licenses for those games) approved operators, and sports competitions and types of sports scores defined by the Arjel. This device will enable the effective opening of the French market for online games during the football World Cup (June 11-July 11) in South Africa.
Nearly three million players of online games should count on the legal sites in France, reports a study by Francis Merlin, general delegate of the "Monaco igaming Exchange. It is estimated that between 1.8 and 2 million players will be present this year on legal sites in France and between 2.7 and 3 million are expected to be 2011. According to this, some 2.7 million people currently play online games in France: 2 million on illegal sites (800,000 for sports paris, 600,000 for poker, another 600,000 to other casino games); 700,000 on legal sites of the French Games (400,000 for sports paris) and the PMU (300,000 horse bettors).
However, fiscal constraints are too important to encourage operators to license illegal in France. According to that study, the players do not necessarily finding shoes to their feet in the legal provision should continue to play on illegal sites. The amount of the loss of revenue of the French market due to illegal websites in 2011 and should reach € 450 million and the loss of tax revenues to € 34 million. Remember that today, 2 million players frequenting illegal sites represent a loss of revenue for France about € 1.5 billion and a loss of tax revenue of around € 112 million.
investments in power ... even if difficult to assess. Indeed, the weight Yacast estimated media spending of gambling industry, paris, lotteries and casinos in 2009 to € 319.2 million gross, up 65.2% while Kantar Media quantifies the market at € 283.3 million, up 28%. Television and the Internet are by Kantar Media in terms of market share and 31.2% respectively 31.6%. Then come the radio (19.4%), newspapers (13.9%), outdoor advertising (3.3%) and emailing (0.6%). According Kantar Media, € 57.1 million was invested in the first quarter of 2010. Yacast announcing his side € 102.9 million.
The CSA, however, presented a framing device of advertising operations for binding in order to protect minors that prohibits any communication for the sector in programs and services for children and adolescents, c is to say on the channels and around children's programming. It is also prohibited within 30 minutes of and following the broadcast of programs. The CSA asks them to adopt a "charter of good conduct" to include limiting the volume of advertising for gambling operators.
Partnerships and sponsorships seem so comfortable means of communication. NRJ and prepare a TV reality show about poker for September in partnership with operators. M6 also announced emissions poker but also for W9 M6. A sector
strong movement ... These include Google, which acquired LabPixies, an Israeli company specializing in mini-game programs on the Internet, particularly suited to mobile phones and Numericable, which has partnered with BetClick, Paris Opera and sports games online, to allow its subscribers to make online paris live during matches or races on television. The idea is quite revolutionary, because when people watch an event (tiercé, the game of football, tennis, etc..), They will be able to bet live and then see the outcome of the event. Customers can bet on their TV screen with their remote control.
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